How To Scale 98% of US Companies

How To Scale 98% of US Companies

Hard to believe but 98% of US companies employ less than 99 people. To scale these companies (and of course the other 2%), the simple formula that most entrepreneurs seem to ignore is quite simple. Define your Positioning that you wish to dominate in the prospects...

Sport & Business a Mental Game

Whether you played sport at school, college or perhaps professionally you understand only too well how your mental approach often dictated success. I ran competitively from 16 to 27. An athlete with a little talent I achieved modest success at 800m being ranked in the...

Positioning is Your Most Urgent Issue

You will never drive sales at the maximum velocity until you define who you are. You will never attract the best candidates until you define who you are. You will fail to write compelling marketing content until you define who you are. I could go on but you get the...