Checklist – Why Sales Fail

Checklist – Why Sales Fail

Checklist When sales are declining or flat or just not growing very fast it’s easy to blame the sales team. Here is a checklist of items to examine including poor sales professional habits which may uncover the root cause of your problems: Are you training your...
Deploying Competitive Value Propositions

Deploying Competitive Value Propositions

The role of sales professionals is to sell products. Wrong. The role of sales professionals is to improve the performance of each and every customer (if they can). Once you believe that mindset you need to translate that thinking into action. It’s such a simple...