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12 Questions Sales Teams Should Ask Marketing

12 Questions Sales Teams Should Ask Marketing

by Ian Smith | Dec 17, 2018 | Sales Tips

Marketing teams have the skills and knowledge to add great value to their sales teams but often don’t. Whether a sales role is business development, focused on opening up markets, or myopically trained on a few strategic accounts, there is great insight to be...

Strategic Account Management – The Punchlist

by Ian Smith | Sep 2, 2014 | Sales Management

  You know it has to be easier going back to the well! Cold calling strangers, even ones that should have the right problem you can solve, is tough. So why don’t more companies have a measured, tactical approach to “farming” their existing...

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  • Checklist – Why Sales Fail

    Checklist – Why Sales Fail

    July 8, 2025
    Checklist When sales are declining or flat or just not growing very fast it’s easy to blame the sales team. …Read More »
  • Integrating Sales and Procurement: A Strategic Perspective

    Integrating Sales and Procurement: A Strategic Perspective

    June 26, 2025
    Integrating Sales and Procurement: A Strategic Perspective As a Value Creation Company, we’ve implemented world-class sales processes across multiple organizations. …Read More »
  • Valuation Vs Saleability – Mind the Gap

    Valuation Vs Saleability – Mind the Gap

    March 16, 2025
    There is a common misconception amongst entrepreneurs that the valuation of their company for whatever reason by experts in the …Read More »

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