


Final Call – Book Launch Parties
Next week you have 2 opportunities to join me to celebrate the launch of The Acquirer’s Playbook. #1 – Tuesday – July 21st at Goulston & Storrs 400 Atlantic Avenue, Boston 6pm to 8pm Sign ups here Details here # 2 – Thursday July 23rd...
The Amazon Mystery
For the average entrepreneur making a loss means cash is getting lower. The business is hemorrhaging. Blood is leaving the patient. In the start-up world it’s called the runway. How much runway have I got? Perhaps your personal savings are being used to fund those...
Why Terrible Storytelling is Ruining Your Business
Marketing is about telling your story. Sales is about allowing the prospect to tell their story. Storytelling is the key to success. Pick a random selection of 12 web sites and try to understand the story they are telling. What does their brand stand for? What do they...