I started blogging in 2008. I wanted to share some hard lessons I’d learned after 30 years in business (maybe training to be an accountant shouldn’t count)! Of course gradually a few people started following the blog. Slowly a few more people passed it on...
I believe every member of the team is in sales. Especially the CEO. But sales starts with lead generation (well actually it starts with positioning, then great products then lead generation but you get my point). So how does a CEO generate great leads? The CEO writes...
It seems to me there are three types of blogs. I believe that these three categorizations will help you write better blogs if you’re a writer and it will help align your expectations if you are a reader. Is your blog written to inspire? A case study to inspire...