Prospecting is not dead: Search Vs. Discovery

Seth Godin published one of his mind-dismantling blog posts earlier this month: Search vs. Discovery. In the post, he was drawing a clear distinction between the two. In Seth’s words, “search is what we call the action of knowing what you want and questing until you...

Selling – Using Your Voice On a Phone

On Aug 27th the WSJ published a great little article –“Bosses Say Pick Up the Phone”. It highlighted the dangers of our younger generation failing to use the landline phone especially in a sales role. The Millennials obsession with the smartphone has created a...