The Curious Mind of Brian Grazer

The Curious Mind of Brian Grazer

Apollo 13, Splash, 8 Mile, A Beautiful Mind, Friday Night Lights, Arrested Development, 24 were all produced by Brian Grazer. Brian’s new book A Curious Mind (co-written with Charles Fishman) sets out a brilliant case for being curious throughout your life. Is there...

12 Key Steps To Selling

12 Key Steps What is the prospect trying to achieve? – Deployment of skilled diagnostic questions Probably require the prospect and/or the Sales Professional doing some homework after initial conversation What objectives are non negotiable? What has happened in the...

5 Reasons Why Order Takers Will Kill Your Business

If you’re selling to businesses, private companies, public companies large and small you need to be careful not to fill your sales ranks with order takers. An order taker may be just fine in a retail environment although I’d be careful. But in a B2B environment order...

Prospecting is not dead: Search Vs. Discovery

Seth Godin published one of his mind-dismantling blog posts earlier this month: Search vs. Discovery. In the post, he was drawing a clear distinction between the two. In Seth’s words, “search is what we call the action of knowing what you want and questing until you...