
CEOs & 10 Questions to Ask About Your Web Site
The delegation of the narrative on your web site to your CMO and their team, with no follow through would be reckless. It would be like the WSJ firing Robert Thomson, managing editor and never replacing him. But looking at a random sample of web sites from small to...
Entrepreneurship & Storytelling
The Tipping Point by Malcolm Gladwell tried to explain why events, stories, issues go viral. Why they spread. And his explanations are as important today as they were when he first published in 2000. There is so much in this book to inspire entrepreneurs to think...The Reason Behind Flat Growth is Leakage
As you scale your businesses it’s important to prioritize your actions but first you need to audit for leakage. It can occur anywhere in the connected body you call your business. Think of scaling in it’s very basic form as a sequential set of events. If...






